Are you new on Instagram, and cannot wait to start making sales? But are you also on a start-up venture and on an incessant struggle to put together funds so that you can create a good website, which can help your sales? If the above concerns are true, then you can smile because nowadays you do not need a website to promote sales on Instagram. Instagram is a free platform that you are probably already using for personal purposes, you can convert it into a business account and then you could sell your products on it. Besides, you can also buy Instagram accounts with a big follower base and use the account to promote sales. Let us further shed light on, using Instagram accounts without a website to sell your products.
But as a start-up owner, the first thing that you need to know is why you would want to promote content on Instagram. You would mainly want to use Instagram because it is a visual platform and your potential customers would like to check the images of your product first before buying. There are plenty of Instagram users, about one billion and still counting and most of them are interested in purchasing from businesses that promote themselves on the platform. And many of these businesses do not have any official website linked with them. This means you too can carve a niche on Instagram without having a website.
How to sell on Instagram without a website
- Create an account: It goes without saying, that you need to have an Instagram account, a business account to get started with. After you have created a business account you need to add your phone number and email address on the bio. After that, you need to create posts that are eye-catching and which would make the products shoppable to potential customers. You can also run paid ads on your business page to promote your product.
- Make the Instagram feed shoppable: You need to carefully plan each shot which you are going to put on your Instagram profile. You can showcase how people are loving your products and any other activities that have used your products. If you are making your posts relatable, the result is a gorgeous feed that makes the potential customers want to buy your product because they are getting the vibes from other users who have enjoyed your products. After your feed has been creatively put out, you are ready to sell your content.
- Add a simple payment process: The fewer complications in the payment gateway, the more the customers will be interested to buy from your Instagram account. You can use your email, WhatsApp to receive the orders and you can also link your Instagram account to any other e-commerce websites that you are related to. Mention the turnaround time for the delivery of the products and also how to pay for the products if they are ordering through phone, Whatsapp or mail.